E-Commerce
Neracoda | Mobile Accessories E-Commerce Store
Date
March 20, 2026
Client
Neracoda
Category
E-Commerce
Location
Pakistan
Neracoda is a Pakistan-based mobile accessories e-commerce store built on WooCommerce and designed with Elementor. The store offers a comprehensive range of tech accessories spanning 10 main categories Smart Watches, Mobile Phones, Bluetooth Headsets, Charging Cables, Fast Chargers, Power Banks, Wireless Earbuds, Neckband Handsfree, Mobile Accessories, and Adapters & Converters.
Surlavish built the complete store from scratch designing the homepage, mega navigation menu, product category structure, and all supporting pages including Shop, New Arrivals, Best Sellers, About Us, Contact, and FAQs. The store carries top products including Apple Watch Cellular, Apple AirPods Pro 2nd Gen, Vybrix Magnetic Wireless Power Bank, and D’Wild 100W USB Type-C PD cables with PKR pricing throughout.
Challenge & Solution
Building a competitive mobile accessories store in Pakistan’s crowded tech e-commerce market required solving several key problems:
- Pakistan’s mobile accessories market is dominated by large platforms like Daraz a standalone store needed a strong enough product catalogue, trust signals, and UX to convince buyers to purchase directly rather than going to a marketplace
- The product catalogue spans very different categories from ₨1,599 cables to ₨32,699 smart watches requiring a navigation and filtering system that lets customers find exactly what they need without friction
- WooCommerce needed to be configured for Pakistan: PKR currency, local payment methods, cash-on-delivery support, and a shipping policy covering nationwide delivery
- The mega menu with 5 main shop categories (Mobile Accessories, Power Solutions, Audio Devices, Smart Devices, Adapters & Converters) each with 6–8 subcategories needed to be clean and mobile-friendly
- Trust building for a new brand required strong feature communication: Worldwide Shipping, 24/7 Online Support, Secure Payment, Customer Reviews, and Special Gifts for first orders all prominently displayed
Our Process
- Discovery — Analyzed the product catalogue, identified 10 primary categories with 40+ subcategories, and planned the store architecture around the buyer journey from browse → category → product → checkout
- Store Architecture — Mapped categories: Mobile Accessories, Power Banks, Chargers & Cables, Audio Devices, Smart Devices, Adapters & Hubs — each with detailed subcategories for filtering
- Design — Created a dark tech-forward design with bold hero sections, clean product grids, and category icon navigation — matching the modern aesthetic expected by tech shoppers
- WooCommerce Setup — Configured PKR pricing, product variations (size/color for watches and cables), sale pricing with automatic discount badges, shipping zones for Pakistan, and payment gateways
- Product Upload — Listed all products across 10 categories with optimized titles, descriptions, pricing, and variation options — including top sellers like Apple Watch, AirPods Pro, Vybrix Power Bank, and D’Wild cables
- Trust & Conversion Optimization — Added countdown timer for deals, trust badge strip, first-order gift messaging, and strategic CTA placement throughout
- Launch — Full mobile testing, speed optimization, policy pages, and handover with admin training
Result Driven
- ✅ Full WooCommerce store live at neracoda.com
- ✅ 10 main categories with 40+ subcategories covering entire mobile accessories range
- ✅ Smart Watch catalogue with 20 products including Apple Watch variants (₨28,999–₨32,699)
- ✅ Mobile Phones catalogue with 20 products
- ✅ Audio catalogue: 12 Bluetooth Headsets, 8 Neckband Handsfree, 3 Wireless Earbuds
- ✅ Power Bank catalogue: 6 products including Vybrix Magnetic Wireless
- ✅ Fast Charger catalogue: 7 products
- ✅ Charging Cables: 10 products including D’Wild 100W PD cable
- ✅ Weekly deal countdown timer driving purchase urgency
- ✅ 5 trust signals prominently displayed across homepage
- ✅ Newsletter signup for customer retention
- ✅ Mobile-responsive design with mega menu navigation
- ✅ Full policy pages — Refund, Shipping, Privacy, Terms